07 October 2020
SME Workshop hosted by Muğla Chamber of Commerce and Industry
Within the scope of the Turkey-EU Business Dialogue (TEBD) Project, Muğla Chamber of Commerce and Industry (Turkey) hosted a succesful SME Workshop on “Challenges of SMEs exporting to EU Countries”.
The workshop was opened by Mr Mustafa ERCAN, President Of Board Of Directors of Muğla Chamber of Commerce and Industry. Ms Zeynep İYİLER , Foreign Trade Consultant and Trainer participated as a speaker and gave extensive information about Competitive Advantage, Ways of Differentiation, Indicators of being ready for Export, Tools to communicate with markets, Export Marketing Planning, Types of information to look at, and so on. The TEBD project was presented by Ms Oya Ersöz, TEBD Project Director.
The workshop was finalized with a question and answer session where participating SMEs presented the issues they are facing, asked their questions, and shared helpful information. The workshop attracted around 30 participants.